Get BFCM-ready — we'll set your gifting up, white-glove.

Fashion & Apparel

Fashion is one of the most gifted categories online, but most brands only capture the gifter. Giftnote identifies the recipient too, turning every gift order into two customer relationships.

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How Fashion Brands Win With Gifting

The Acquisition Play

74% of the people receiving your gifts have never bought from your brand before. They're already holding a product someone who trusts you chose for them. Giftnote syncs them to your email platform at delivery, where they can opt in and join your welcome flows.

The Brand Play

Fashion brands invest in packaging and unboxing because first impressions stick. Giftnote extends that investment digitally, delivering a branded gift note to the recipient's phone the moment the carrier marks the package delivered.

The Retention Play

About 1 in 10 gift recipients go on to buy for themselves, most within two months, without a single paid ad. Once they opt in, recipients enter your existing welcome and post-purchase flows.

FASHION GIFTING

Stop Guessing. Start Growing

74%
Net-New Customers
Gift recipients are fresh leads, not repeat buyers.
1 in 10
Recipients who buy
About 1 in 10 gift recipients go on to place their own order, most within two months.
25%
Higher gift order value
Gift orders are worth 25% more than other orders on average.
30%
Gift card overspend
Gift card recipients spend 30% more than the card value on average.
REVENUE RETENTION

Turn Gift Exchanges Into Return Visits

When a gift recipient wants a different size, the default outcome is a refund. Giftnote lets you issue a branded digital gift card instead, keeping the revenue in your store and giving the recipient a reason to come back and choose exactly what they want.

BRAND EXPERIENCE

Upgrade the Digital Unboxing Experience

Your packaging reflects your brand. Your gifting experience should too. Giftnote delivers a branded digital gift note at the moment of delivery triggered by the carrier, timed to the unboxing, not the order confirmation.

Automated gifting
Paperless & branded
New revenue stream

Try it free with Gift Audit

Install Giftnote on the free Gift Audit plan to see what share of your orders are gifts, what they're worth, and the gifts you might be missing. Upgrade any time and keep your data.