Fashion & Apparel

Fashion is one of the most gifted categories online, but most brands only capture the gifter. Giftnote identifies the recipient too, turning every gift order into two customer relationships.

5/5 (155+) On Shopify App Store

How Fashion Brands Win With Gifting

The Acquisition Play

74% of the people receiving your gifts have never bought from your brand before. They're already holding a product someone who trusts you chose for them. Giftnote captures their contact at delivery and routes them into your existing welcome flows automatically,

The Brand Play

Fashion brands invest in packaging and unboxing because first impressions stick. Giftnote extends that investment digitally, delivering a branded gift note to the recipient's phone the moment the carrier marks the package delivered.

The Retention Play

11% of gift recipients become direct buyers within 90 days β€” without a single paid ad. Once captured, recipients enter your existing welcome and post-purchase flows.

FASHION GIFTING

Stop Guessing. Start Growing

74%
Net-New Customers
Gift recipients are fresh leads, not repeat buyers.
11%
Convert to buyers
Gift recipients who become direct customers within 90 days β€” without any paid spend.
20%
Higher AOV
Shoppers spend more when buying for others.
50%
Email Open Rate
Gift notification emails achieve more than double the industry average of 20–25%.
REVENUE RETENTION

Turn Gift Exchanges Into Return Visits

When a gift recipient wants a different size, the default outcome is a refund. Giftnote lets you issue a branded digital gift card instead, keeping the revenue in your store and giving the recipient a reason to come back and choose exactly what they want.

BRAND EXPERIENCE

Elevate the Digital Unboxing Experience

Your packaging reflects your brand. Your gifting experience should too. Giftnote delivers a branded digital gift note at the moment of delivery triggered by the carrier, timed to the unboxing, not the order confirmation.