Run the sale. Keep the margin.
A discount is margin you never get back. Gift Back turns your offer into store credit delivered as a gift — you sell at full price today, they come back to spend it tomorrow, and the credit they pass on introduces your brand to someone new.
Powering gifting for 1,000+ Shopify brands.
The margin you give away at peak.
Every discount is margin you never get back.
Every discount is margin you never get back.
Take 25% off a $200 order and you have not spent $50 of marketing budget — you have deleted $50 of gross profit, at the exact moment you were selling the most. On a 45% margin, a 30% discount takes roughly two thirds of your gross profit on that order. Gift Back changes what the offer is made of. The customer still hears a compelling number. Your P&L hears full-price revenue.
$50 back beats 20% off.
$50 back beats 20% off.
Shoppers do not compare offers with a spreadsheet. A concrete dollar amount they get to keep lands harder than a percentage taken off a price they were already unsure about — and the number that feels bigger to them is the one that costs you less. Then Giftnote delivers it the way it delivers every gift: branded, timed, and worth opening.
Your promotional budget, working twice.
A discount does one job once. It buys a single order, at a reduced margin, from someone who may well have bought anyway — then it is finished, and the only thing it leaves behind is a customer who now knows to wait for the next one. Gift Back sends the same budget around a loop. The sale converts at full price. The credit brings that customer back for a second order they had no other reason to place. Credit passed on as a gift introduces your brand to someone new with no media spend behind it — and that recipient becomes a customer, then a gifter. The offer that used to cost you margin starts returning revenue, repeat purchases and new customers instead.
Built on Shopify Flow, not another dashboard.
Gift Back runs as a workflow in Shopify's own automation canvas. Three steps, no theme code, and every condition Flow already gives you.
A workflow, not an offer builder
An order is placed, your conditions decide whether it qualifies — order total, market, customer tag, products in the basket — and Giftnote's Create Voucher action issues the credit. Because it is native Flow, the logic is as simple or as layered as you want it. Build it in the visual editor yourself, or have our team implement it with you.
Every voucher issued is an event to build on
Issuance emits native Shopify Flow triggers — store credit issued, voucher created, message delivered — so the credit becomes something the rest of your stack can react to. Branch into Klaviyo, Attentive or any Flow action for redemption reminders, expiry nudges and win-back journeys, using the tools you already run.
See the margin you kept
Track credit issued, credit redeemed and credit still outstanding, alongside the revenue each redemption brought back. You get the real cost of the promotion instead of the headline one — and the evidence to run it again next peak.
What our customers say
"Before Giftnote, our gifting program relied on printed cards and manual processes. It was costly, inconsistent, and hard to scale. Now it's fully automated, on-brand, and driving real results."
Frequently asked questions
Automated giftingPaperless & brandedNew revenue streamYour next sale does not have to cost you margin.
Install Giftnote and run your next promotion as Gift Back — full-price revenue now, a second purchase later, and new customers from the credit that gets passed on.