Gifting as a Growth Engine

Spoke to a Shopify merchant this morning. They sell cocktail-making kits, 2,000+ orders a month, 90% gifts.

Right now, their gifting experience is a basic note on the packing slip. Doesn't match their premium branding. So they reached out to Giftnote.

And then we found a much bigger problem.

They ship around 1,800 gift orders a month. But they have no idea who the recipients are.

That’s 1,800 potential customers lost.

79% of Giftnote recipients have never purchased before.

They’re missing out on:

• Re-engaging recipients who just received an amazing product.
• Offering exclusive incentives to turn them into buyers.
• Sharing content like cocktail recipes to build brand connection.
• Using gifting as an acquisition channel.

Gift recipients convert at 3X the usual CVR.

This isn’t just about a better customer experience, it’s a growth strategy.

If gifting is part of your Shopify business, ask yourself: Do you know who your gift recipients are?

If not, you’re leaving serious revenue on the table.

Start turning gifting into a powerful acquisition channel today.

• Install Giftnote on Shopify
• Book a demo to see how it works.

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